About Matz Analytics
Most performance agencies are drowning in messy, disconnected marketing data. Reporting takes hours, attribution never matches, and every platform tells a different story. Teams waste time pulling numbers instead of focusing on clients, and decisions get made on gut instead of truth.
Matz Analytics exists to fix that.
We act as your Fractional Data Team, handling all your marketing data, reporting, and attribution for you. Instead of digging through spreadsheets or building dashboards from scratch, you get clean, connected data and automated reporting you can trust.
We clean your data, centralize it, automate your reporting, and maintain everything for you with same-day support. The result is simple: you save hours every week and always know what’s working across every channel.
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We built Matz Analytics because agencies shouldn’t have to choose between serving clients and managing data. With the right systems in place, you can do both, and scale faster without the chaos.
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Our clients get back 10–20 hours a week, make clearer decisions, and stop relying on broken dashboards or conflicting numbers. Instead of reacting, they operate with proof.
Our Story
Meet Our Founder
Kevin Matz is a data systems strategist who’s helped 70+ agencies and brands fix their reporting, attribution, and analytics workflows. After seeing the same bottlenecks over and over (messy data, unclear reporting, and time wasted every single week) he built Matz Analytics to give agencies the data backbone they’re missing.
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Today, Kevin and the team help performance agencies turn raw marketing data into reliable, automated systems that drive real results, without the confusion, guesswork, or manual work.
Kevin Matz
CEO and Founder
Why Work with Matz Analytics?
We don’t sell dashboards.
We don’t sell templates.
We don’t guess.
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We manage your data, automate your reporting, and deliver insights you can act on, so you can stop wasting hours on reports and finally trust your numbers.
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Let’s turn your data into decisions, and your decisions into results.
Done-For-You Data & Reporting For Performance Agencies
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Clean marketing data from every channel
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A Client Data OS (your reporting & attribution system) for each client
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Custom dashboards and automated client reporting
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AI agents that replace manual grunt work
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Maintain everything for you as your Fractional Data Team with same-day fixes and unlimited support
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Try it risk-free for 7 days